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Bright colors are also in, especially hot pink.
Kim Collins, Prom Girl‘s chief merchandising officer, said bright colors are popular at proms this year, including neon shades like hot pink, which “Kim Kardashian, Saweetie, Anne Hathaway, Ariana DeBose, and Ciara have all been seen wearing,” she said.
“Even Justin Bieber rocked a hot-pink beanie,” she added, referencing Bieber’s hat at the 2022 Grammys.
Katie Merickel, the styling team lead at Stitch Fix, agreed the trend will reach proms this year.
“While colorful dresses such as yellow, orange, and pink first became popular in the 1960s, hot-pink prom dresses will be everywhere this year as a nod to the ‘Barbiecore’ trend,” she said.
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